Manfred Braeuchle is a native of Chile and studied business administration, marketing, and applied economics at the universities of Notre Dame (Indiana), Innsbruck (Austria), and Chicago (Illinois). Before entering academia, he was General Manager of the US based Gillette Company in Puerto Rico and the Dominican Republic, and successfully founded the Manfredo Braeuchle S.A. in Santiago, Chile. In 1977 he was appointed Professor of Marketing at the Catholic University of Chile in Santiago and taught at other universities in Chile and the United States. In 2000 Braeuchle was not only named Professor of Strategic Management and Global Marketing Management, but he also became Director of the Business School at Universidad Major, one of the largest private universities in Chile which runs several international MBA Programs and a new, innovative on-line dualDBA Program in co-operation with Swiss Management Center, SMC. He also serves as Visiting Professor at the Business School for Finance and Management (HfB) in Frankfurt/Main and at the Henley Management College in the U.K.
click here to download Manfred Braeuchles Presentation
at the 3. International Gottfried von Haberler Conference
>> PowerPoint (PPT, 1MB) <<
Vernon Smith Norbert Walter Barbara Dluhosch Manfred Brauchle Carl Baudenbacher Anthony de Jasay Alfons Cortes Giselher Guttmann Karl Socher Andreas Ludwig Robert Nef Daniel Wiesner